Global Real Estate Trends

Tempting incentives for home buyers – especially first-timers – seem to be the 'in' thing. At one point or another, governments, builders, and property groups will offer enticing incentives to encourage home purchases. This practice is widespread in a troubled or recovering economy. Yet these offers are around to a certain degree in every real estate market.

Government initiatives have been shown to benefit home buyers. These programs assist buyers who meet the qualifications. The plans might offer a credit (as the expired Federal First-Time Homebuyers' Credit) or access to RRSP savings (Canada's 2009 Expansion of the Home Buyers' Plan).

Yet numerous builders and property groups also make offers to home buyers. Should potential buyers take the bait or resist the temptation? What types of incentives are being put on the table?

Huge Incentives

Australia

Home buyers can find all kinds of offers out there in the marketplace. Sometimes builders and a property group combine to offer huge incentives. The Satterley Property Group and 17 builders in Australia are making a concerted effort to provide affordable housing in specific estates.

With their campaign named "The Lot," offers of cash rebates, bonuses, and incentives can add up to $30,000 savings per home. Satterley provides cash rebates up to $10,000 plus landscaping, fencing, and other attractions. Builders’ bonuses include free pools, kitchen and bathroom upgrades, as well as home entertainment packages, and reverse cycle air-conditioning. Nigel Satterley, spokesman for The Lot, explained the reasoning behind the offers.

“People have been wary of interest rates and in retail, as well as in land and housing, buyers have become cautious. And research shows that a large percentage of young people are pessimistic about 2011," says Nigel Satterly, spokesman for Satterly Property Group.

$30,000 incentives to first-home buyers

US

Of course, Australia builders are not the only ones adding on incentives. U.S. home buyers can also receive offers of new pools with a home purchase. In fact, home buyers might be enticed with free vacations, free entertainment centers, or even free cars (leases). Check out a current incentive in Fort Myers, Florida.

The Background of Builders' Incentives

Before buyers accept builders' incentives, they should inform themselves about the practice. The most important point to remember is that builders are in business to make a profit. An incentive should make sense for a home buyer in the long term. Usually, offers come in with a catch.

What could the free vacation cost the home buyer? Is a quick purchase required to claim the vacation? Does the buyer have to make a substantial non-refundable "earnest money deposit"? This deposit is not to be confused with a down payment. When buyers execute a purchase contract, the agreement specifies an amount to secure the contract or "show good faith."

The free vacation or the free product sounds great but the builder will be getting it at a discount. It might make more sense for buyers to shop later for affordable holidays or special sales on products. When buyers factor in required conditions, the 'free' stuff might not seem like such a good deal.

Good Deal or Bad Plan

Indeed, accepting the incentives might be a bad plan. Home buyers do not have to stay away from all builders offering incentives. Yet buyers must understand the builders' goal.

The home purchase – a long-term commitment – must be the buyer's priority. The thrill of a tropical vacation cannot compare to finding the perfect home at the best price. Skip the incentives - if it means that you sacrifice your dream.

Incentives for Home Buyers

Would You Accept Home Buying Incentives?

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According to the results of the 19th Annual Survey released by the Association of Foreign Investment in Real Estate (AFIRE), international buyers favor US property. As foreign investors notice a recovering economy, they are expressing a renewed interest in U.S. real estate. In the latter part of 2010, this real estate survey was conducted among association members. The James A. Graaskamp Center for Real Estate at the Wisconsin School of Business handled the project.

19th AFIRE Survey

Industry leaders are bound to pay close attention to this latest survey by AFIRE with its 180 members representing 21 countries. The survey received responses from members holding more than $627 billion in global real estate and $265 billion in U.S. property. More than 60% of responses named the US as the best potential for capital appreciation. At least 72% of foreign buyers revealed that they plan to increase their US investments in 2011 compared to 2010 transactions.

AFIRE's 19th Annual Survey holds significant weight. The numbers reflect the opinions and plans of an influential group holding a considerable stake in global and regional assets. The 2010 results are far more encouraging than previous dismal numbers.

In 2006, only 26% of international investors saw potential in US property. Now more foreign buyers recognize the chance for capital appreciation in this country. Actually, the 2010 survey showed the strongest faith in this nation's real estate in the past decade.

Leading U.S. Cities

Two US cities – New York City and Washington – outshone other global cities in this recent AFIRE survey. In fact, New York City replaced London as the number one choice for foreign investors in real estate during 2011. Since 2001, London has held either first or second place. With the latest AFIRE results, London dropped to third place – behind the Big Apple and Washington – just before Paris in fourth position. Ian Hawksworth, AFIRE chairman, is not surprised by London's drop in rank.

"...In the last downturn, London was the first market to recover, and whilst investment in the UK Capital is still very active, it is not surprising that London has dropped to third place as investors expand their search to higher yielding markets such as U.S. gateway cities that offer attractive risk adjusted returns," says Ian Hawksworth, chairman of Foreign Investment in Real Estate.

NYC tops London for real estate investors

The popularity of NYC and Washington real estate is not a big surprise. Check out our 2010 articles – Inside New York Hotels – and - Moving To Washington. NYC, Washington, and Boston came in as the top three U.S. cities for foreign investment. New York City and Washington received four times more votes than third-place Boston. Yet in 2010, Boston has moved up from its fourth place position in the previous year. Take a look back at our 2010 analysis of Boston Real Estate – Better & Brighter Market.

U.S. Cities Lead Way for Global Foreign Real Estate Investment

Surprising statistics came to light about preferred U.S. property types for investment in 2011. Multi-family homes, apartments, retail, and hotels are the top four favorites among foreign investors. Offices ranked lower and industrial spaces showed up as the least favorite. Usually, offices are the top pick of institutional investors.

The drop in popularity of office space might be tied to high unemployment rates. Although there is growth in employment numbers, buyers could be feeling somewhat uncertain about investing in offices and industrial property. Yet foreign investors have overall confidence in the U.S. real estate market. Investors interested in U.S. cities quadruple the number of foreign buyers wanting to invest in the UK.

Are You Feeling Confident About The U.S. Real Estate Market?

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Home buyers and sellers, as well as investors, are trying to figure out the future of real estate in the coming year. Depending on their position, interested parties are exploring different areas of real estate. Individuals and organizations focus on everything from property value levels to interest rates to REIT (Real Estate Investment Trust) debt levels.

Commercial Real Estate

Real-estate fund managers have expressed confidence in the future of commercial real estate. According to portfolio managers, recovery is underway in the current market. The improvement is spurred on by low interest rates, favorable cash flows, and increased demand.

This group analyzes national and regional trends. Using this data, they decide on the most promising property sections and regions. Sectors such as apartments with short leases suffered in the economic downturn but they are expected to rebound in this recovery stage. As corporate travelers return to the road, hotels are attracting the attention of investors.

REIT Debt Level

With regards to REITs, industry experts pay attention to debt level compared to their earnings before taxes, interest, depreciation, and amortization.

Up, Up And Away

UK Business Property

In 2011, UK business property is also expected to be supported by low interest rates. Industry leaders believe that the Bank of England will not change the base rate until later in the year. On December 9th, the Monetary Policy Committee voted to maintain current levels.

Business property boosted by low interest rates in 2011?

Residential Property Value Levels

During 2011, home owners (and potential buyers) will be keeping an eye to property value levels. Within the past week, home owners in Victoria, British Columbia, Canada, were told about a slight increase in their property value assessments. During 2010, B.C. Assessment had frozen property values at 2007/2008 levels.

Of course, home owners are concerned about higher taxes associated with increased assessments. According to Cameron Muir, chief economist for the B.C. Real Estate Board, the increase in property values, however, may not result in a significant tax increase. Muir points out the positive aspect of higher property value assessments in a region.

"The increase would reflect stronger economic conditions and a healthier real estate market," said Cameron Muir, chief economist for the B.C. Real Estate Board, representing 12 real estate boards and almost 18,000 Realtors.

Residential housing sales in British Columbia should rise slightly in 2011. The province's economy is showing improvement with more employment and a larger population. Metro Vancouver is one popular area where home buyers can find affordable houses. Most likely, property prices will continue to rise in the coming year. Yet Metro Vancouver is still expected to be popular with home buyers especially with first-timers.

Greater Victoria property values buoyed by economic recovery

Will The Real Estate Market Level Out In 2011?

If people have an interest in real estate on any level, they should track market statistics. At present, the industry is experiencing a recovery. Yet there will be continued speculation about whether the market will level out or climb to new heights. Real estate predictions – even on a local scale - are not an exact science. A regional market can be affected by varied factors including external influences.

What Are Your Predictions For The Real Estate Market In 2011?

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As the current year winds down and 2011 approaches, readers can expect reports and articles about real estate trends to pop up everywhere. With so much trend-related content out there, our eyes can sometimes glaze over and we tend to ignore the latest list. Yet we should rethink our reaction to the barrage of year-end statistics.

Tracking Trends

Examining trends helps us to zone in on where we've been, gives us an idea of where we're going, and arms us with the knowledge to navigate the system. Real estate revolves around statistics. It is worth consumers' time and effort to examine the numbers and keep up-to-date about real estate trends.

Global Real Estate Trends

The Global Real Estate Trends report released by Canada's Scotiabank tracks housing markets in 12 major economies. The December report states that global residential property markets in 2010 experienced a modest but uneven recovery.

Australia

Australia fared the best with its housing demand and low unemployment. Slower sales and price appreciation, however, are expected for this thriving market in the coming months.

Japan

Meanwhile, Japan’s twenty-year property slump continued in the past year. In 2011, Japan's economy is expected to experience a further slowdown.

US

Stability is returning to U.S. markets. Housing demand is expected to rise with increasing employment numbers and continued low interest rates. Yet the Global Real Estate Trends report warns that housing demand might not translate into home sales. Within a recovering economy with a high unemployment rate (although shrinking), individuals and lenders are feeling uncertain and cautious about major financial commitments.

Canada

Despite a volatile market in 2010, Canada ranked high in the Global Real Estate Trends report.

Read about all 12 housing markets in the Global Real Estate Trends report.

Local Real Estate Trends

Potential home buyers and sellers should keep informed about state and local trends. Varied media (print or online) across the US and elsewhere publish information regularly about the latest real estate trends. The Washington Post tracks housing sales and prices in the Washington area. Each Saturday, the results are posted in their 'Real Estate' section. Information is collected for every residential zip code and the data is compared to the numbers during the corresponding period in the previous year.

Green Building Trends

'Green building' trends will make a noticeable difference to the real estate industry in the coming year. Regardless of uncertain economies, 'green building' is expected to rebound in 2011. New commercial start-ups will opt for green alternatives. Existing businesses will be making energy-efficient improvements.

This decision makes sense on many levels for businesses. Besides being environmentally-friendly choices, green businesses impress the modern customer. As well, residential buildings will follow this trend. Home owners want to live in a safe and healthy environment.

Parents and educators will also be advocating for 'green' schools. As part of the LEED system, the number of Certified Green Schools should increase as more people embrace the health and educational benefits of these buildings. By the middle of 2010, certified schools made up almost 40% of all new LEED projects in the US. In 2011 and beyond, the real estate industry will be seeing more 'green' buildings in all areas - commercial, educational, and residential buildings.

Green Building’s Top Ten Trends for 2011

What Do You Think Will Be The Top Real Estate Trends in 2011?

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